The goal of Meta is to use generative artificial intelligence (AI) technology to transform metaverse gaming.
In a recent job posting, Meta stated that it plans to use generative AI to integrate virtual, augmented, and mixed reality games in order to explore and prototype “entirely new types of gameplay” in the metaverse.
The company wants to make games that are personalized, non-deterministic, and able to change with every game session—experiences that are currently unthinkable.
“This is a nascent area but has the potential to create new experiences that are not even possible to exist today.”
$347,000 in Compensation
The appointed candidate will work closely with the company’s leadership in addition to starting out in Meta’s Reality Labs division, which is dedicated to metaverse development.
The position pays about $347,000 a year in salary, bonuses, equity, and benefits.
Although Horizon—Meta’s integrated game creation system within the metaverse—will receive most of the attention, the role may eventually cover PC and mobile platforms as well.
Creating tools to speed up content creation on Meta’s platforms will be one of the main duties of the position.
Realizing that the field of generative AI is rapidly changing, especially when it comes to content creation, Meta wants to be at the forefront of the sector by making large investments in this field.
The company has invested billions of dollars in its metaverse division, which coincides with Meta’s pursuit of generative AI technology for metaverse gaming.
However, the division reported a $3.8 billion loss in the first quarter of this year.
It is worth noting that Businesses are increasingly adopting metaverse technologies for virtual meetings, training sessions, and customer engagement.
Virtual reality is being investigated by businesses for remote work and collaboration, which has increased since the pandemic.
Furthermore, combining blockchain technology with metaverse technologies is starting to become a major trend.
Blockchain improves user experience and opens up new business opportunities by providing the framework for safe transactions and digital ownership within the metaverse.
To improve their platforms and develop new user experiences, businesses like Meta, Microsoft, Tencent, and Nvidia are making significant investments in the metaverse.
For example, Epic Games raised $1 billion, including a $200 million investment from Sony, and Meta invested $50 million in global research and development for the metaverse.
Meta’s AI Efforts in Brazil Face Setback
Meanwhile, Meta has encountered setbacks in its AI endeavors in Brazil.
According to a recent ruling by the nation’s data protection watchdog, Meta is not allowed to train its AI models with the personal data of Brazilian users.
The use of images, sounds, videos, and posts for AI training was part of Meta’s new privacy policy, which has been immediately suspended by the National Data Protection Authority.
There could be a daily fine of 50,000 Brazilian real (about $8,800) for breaking the order.
Meta responded to the ruling by stating that it would postpone the introduction of benefits from AI to the Brazilian populace.
According to the regulator, Facebook, the social media platform owned by Meta, has 102 million active users in Brazil, making it a significant market.